Applying for AMP for Email
Lined up and coming soon.
We're applying for AMP for Email, a Google program that lets emails do more than sit there and wait for a click. Once approved as a sender, some of what lands in your inbox (a quick word check, a one-question ask) could work right where it is, no trip back to the app required.
The vast majority of our learners seem to be using GMail, so about 78% of them could benefit from these interactive emails that aren't just text and images.
It's a real application process with Google with some wait time, not a flip of a switch, so we're starting it now while a few of these interactive emails are still in the idea stage. If you're curious how it works: Google's own writeup explains it well.
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